Department of Trust SIGNAL is the first predictive value solution designed specifically for the online and land based gambling sector to help operators optimize the value of every customer relationship from the point of registration onward. 

SIGNAL enabled operators to immediately identify potentially high and low value customers along with areas of risk and opportunity – even before the first wager is placed. 

We generate our initial prediction for each customer based simply on their address and date of birth, using advanced data science techniques alongside authoritative, up to date and comprehensive personal financial and lifestyle data collected from thousands of organizations, all fully privacy and FCRA compliant. Credit scores are not impacted. 

As the relationship develops, Signal provides a suite of tools and enhanced verifications to improve your knowledge of your customer’s individual financial position and engage positively with them to develop a long-term sustainable relationship.